Monday Morning Motivation – Labels against women

Still from Pantene labels against women advert

Continuing with my feminist inspiration on a Monday morning, I thought I’d share this Filipino commercial (Labels against women) for Pantene shampoo. It shows some of the dichotomies that women face. We’re encouraged to be more ‘masculine’ to succeed in a man’s world, but then are berated for that behaviour. A man who states his opinions firmly and strongly is labelled a ‘boss’ whereas a woman is simply ‘bossy’. Here are some more examples of this paradigm:

  • Persuasive -> pushy
  • Dedicated -> selfish
  • Neat -> vain
  • Smooth -> show-off

Whatever your feelings on this duality, the key message is applicable to everyone:

Don’t let labels hold you back.

Be strong and shine.

Pantene labels against women advert

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